EACH year, the the English and Malay newspapers of Singapore Press Holdings hold an awards event to celebrate journalistic excellence in The Straits Times as well as The Business Times, The New Paper, Berita Harian and My Paper. The event is also widely anticipated because of the speech by the division’s Editor-in-Chief which precedes the awards. The speech has become an annual bellwether for the trends and changes ahead for ST and the other papers; as well as their impact on readership. This year’s speech is especially significant because of the emphasis on transforming the division’s newsrooms. - Readers' ed.
The gravity of the reportage of the City Harvest trial has been eclipsed by the media circus surrounding the fashion sense of one of the accused Serina Wee. Sadly, The Straits Times virtually appears to be encouraging this. As a public relations practitioner, I am always mindful and constantly reminding my clients that ST will not promote or endorse individuals or products in their editorials. How do I then justify the exception made by this article (Ex-finance manager goes into fashion business, Jan 15)? Why provide free advertising and publicity for a suspect in a corruption case. Is the article newsworthy?
DARREN CHAN KENG LEONG
THE Sunday Times article (Cat Island that needs to lose that lovin’ feline, Jan 19) piqued my interest. By covering the story, would there be negative consequences for the cats that live on the island? The Society for the Prevention of Cruelty to Animals (SPCA) is spearheading the project and has been there about a dozen times. By publicising the place, owners of cats may choose to conveniently abandon their unwanted cats on the island. This will lead to an additional increase in population of the strays living on the island. Another fear is that breeders may exploit unsterilised cats on the island to breed kittens for sale to Singaporeans. This will create a health hazard for the cats and increase the number of abandoned pets. The publicity will hamper SPCA’s efforts in sterilising the number of cats and as there is the lack of CCTVs to monitor the situation. Preventive measures are not in place to stop anyone from abandoning their pet there. As the island is easily accessible, providing specific details may encourage the attitude of using the island as a dumping ground for unwanted cats.
By Royston Sim
THE Straits Times has seen its circulation hit an all-time high of 410,000, helped by fresh digital subscriptions.
At the end of its financial year last August, the national broadsheet had an average daily print circulation of 326,000, and 84,000 digital subscriptions. The number of digital subscriptions has since risen above 100,000.
- See more at: http://sph.straitstimes.com/premium/top-the-news/story/circulation-strai...